Togg® (Company)

TOGG® (Türkiye'nin Otomobili Girişim Grubu A.Ş.) is a technology and mobility company established to produce Türkiye’s first indigenous and electric vehicle.

Togg (Türkiye’nin Otomobili Girişim Grubu) was established on 25 June 2018 as Türkiye’s indigenous and electric vehicle brand. The company’s full name is “Türkiye’nin Otomobili Girişim Grubu Sanayi ve Ticaret Anonim Şirketi”. This initiative, launched under the leadership of the Turkish Chambers and Commodity Exchanges Union (TOBB), is a strategic mobility move supported by the Presidency of the Republic of Türkiye. Togg was launched to support domestic production, compete globally in the automotive industry, and create a mobility ecosystem based on digital transformation. It represents Türkiye’s leading industrial organizations and technology companies in a “national technology initiative”.

Togg

Togg’s founding purpose is not merely to produce a car; it aims to develop a mobility ecosystem, manufacture smart devices, and function as a technology company offering autonomous driving, connected vehicle technologies, and sustainable mobility solutions.

TOGG (Türkiye'nin Otomobili Girişim Grubu A.Ş.) unveiled its first electric vehicle model in 2023 in honor of the 100th anniversary of the Republic. This model, named T10X, is Türkiye’s first domestically produced and electric vehicle to enter mass production. TOGG is positioned not only as a vehicle manufacturer but also as a technology initiative that develops smart devices and integrates them with digital services.

Togg

Togg is structured as an anonymous company operating under a joint venture model. The company, founded on 25 June 2018, has its headquarters in Istanbul. Togg brings together strong capital providers from diverse sectors. Each partner contributes both financially and technologically to the project.

Founding Partners and Shareholdings:

• Anadolu Group
• BMC
• Kök Group
• Turkcell
• Zorlu Holding
• TOBB (Turkish Chambers and Commodity Exchanges Union)

Through this structure, Togg operates with a multi-stakeholder vision, gaining support from both the private sector and institutional actors. The company’s management center is located in Istanbul, while its production facility is situated in Gemlik district of Bursa. This consortium was formed to realize the “indigenous and national car” vision initiated under the auspices of the Presidency of the Republic of Türkiye. Each partner holds a specific share, enabling the company to operate with both private sector dynamism and public interest objectives. Furthermore, it is emphasized that Togg is a 100 percent indigenous initiative.

Togg is not merely a vehicle manufacturer; it is positioned as a producer of “smart devices” and a “mobility platform”. Mobility, connected vehicles, digital services, and sustainable energy solutions form the foundation of its vision.

Company Logo and Meaning

Togg’s logo is a minimalist symbol composed of the convergence of two arrowheads. This design:

• Symbolizes the union of East and West,
• Technology and humanity,
• Türkiye and the global market.

The sharp lines in the logo represent forward orientation, visionary outlook, and motion, while the central intersection point reflects Togg’s vision of being a convergence point. This symbolizes both Türkiye’s place in global technology and Togg’s goal of leadership in sectoral transformation. The central intersection in the logo signifies the company’s strategic position within the global mobility ecosystem. The design visualizes the brand’s corporate stance by placing forward-looking simplicity at its core. The logo also visually conveys the brand’s innovative and minimalist approach to the future.

Togg Logo

Togg’s production activities are carried out at a high-tech production campus constructed in Gemlik, Bursa. Spanning 1.2 million square meters, this campus houses not only vehicle assembly but also battery production, research and development (R&D), design, prototyping, and testing centers.

The Togg Gemlik Facility has an annual production capacity of 175,000 vehicles. Robotic systems, artificial intelligence-enabled quality control mechanisms, and sustainable energy solutions are integrated into the production lines. To reduce environmental impact, recycling systems and zero-waste policies are also implemented.

Togg’s first vehicle, the T10X, is a fully electric SUV in the C segment. The “T” denotes the Togg brand, the “10” indicates the segment and platform, and the “X” represents the SUV body type.

Togg’s other planned models include:

• T10F: The second model, a sedan, was introduced at the end of 2024.
• Models such as C-Hatchback, C-MPV, B-SUV, and C-Sedan are planned to be gradually launched by 2030.
• All these models are being developed on the same platform, with modular architecture optimizing production costs and processes.

The T10X is a fully electric SUV positioned in the C segment. The model name is explained as follows:

• “T”: Togg brand,
• “10”: Segment and platform code,
• “X”: Represents the SUV body type.

The T10X is offered with two battery options and three trim packages:

• V1 RWD Standard Range
• V1 RWD Long Range
• V2 RWD Long Range

• Standard range (52.4 kWh battery): ~310 km
• Long range (88.5 kWh battery): ~510 km
• 0–100 km/h acceleration: ~7.6 seconds
• Motor power: 160 kW (218 HP)
• Drivetrain: Rear-wheel drive (RWD)

• 29-inch screen experience (instrument cluster + infotainment + passenger display)
• Connected vehicle features
• OTA (over-the-air) updates
• Advanced driver assistance systems including adaptive cruise control, emergency braking, and lane-keeping assist
• Fast charging integrated with Trugo charging infrastructure (20–80% in ~28 minutes)

• Aerodynamic body with fluid lines
• Full LED headlights with dynamic turn signals
• Panoramic glass roof (available on certain trims)
• Developed by local design teams in collaboration with Pininfarina

The T10F is an electric sedan in the C segment. The “F” denotes the “Fastback” body style. It was introduced in 2024 and is Togg’s second model.

Although all details have not yet been officially disclosed, similar battery and trim options as the T10X are expected for the T10F.

Additionally, the T10F will include Togg’s first four-wheel-drive (AWD) variants.

• AWD variant with 0–100 km/h acceleration as low as 4.8 seconds
• Spacious interior and high trunk capacity
• Coupe-style body enhancing aerodynamic efficiency
• Shared technological architecture with the T10X (platform sharing)

• Elegant and sporty fastback body lines
• LED daytime running lights and distinctive rear light signature
• More premium positioning

Togg aims to produce models across five different segments by 2030. The following models have been announced but have not yet been launched:

• Compact hatchback model
• Built on the T10 platform
• Smaller body designed for urban use

• A more traditional sedan model, distinct from the T10F
• Targeted at families and corporate users

• Multi-purpose vehicle (MPV/minivan)
• Focus on high interior volume and functionality

• A more compact and economical SUV alternative
• A more accessible version targeting younger users

All these models will be built on a shared modular platform. This increases the reusability of batteries, motors, software, and safety technologies, making the production process more efficient.

The batteries used in Togg vehicles are developed and manufactured by Siro Silk Road Clean Energy Solutions A.Ş., a subsidiary of Togg. The Togg T10X is offered with two battery packages:

• 52.4 kWh battery providing over 310 km range
• 88.5 kWh battery providing over 510 km range

The vehicle supports fast charging up to 180 kW. Under optimal conditions, the battery can be charged from 20% to 80% in 28 minutes.

Togg’s charging station brand, Trugo, aims to install high-speed charging stations across all 81 provinces of Türkiye. Trugo’s stations deliver 180 kW power, ensuring fast, safe, and uninterrupted charging for electric vehicles.

Togg Interior

Togg has named its vehicle colors after Türkiye’s cultural and natural heritage, aiming to aesthetically reflect the brand’s national identity.

• Gemlik Blue – Inspired by the tones of Gemlik, the coastal town where the production facility is located.
• Anadolu Red – Symbolizes the warm soils of Anatolia.
• Oltu Black – Associated with the authenticity of Oltu stone, unique to the Erzurum region.
• Cappadocia Beige – Inspired by the unique rock formations of Cappadocia.
• Pamukkale White – Represents the shimmer of Pamukkale’s travertine terraces.
• Kula Gray – Reflects the color of volcanic terrain in Kula, Manisa.

This naming system aims to establish a cultural connection between users and the brand.

Source and Meaning:

Gemlik (Bursa), where Togg’s production facility is located, is a strategic region on the coast of the Sea of Marmara, known for its natural beauty. The blue tone used in this color is inspired by the waters of Gemlik Bay and the surrounding tranquil natural landscape.

Values Represented:

• Nature integrated with technology
• Connection to Togg’s production center
• Simplicity, tranquility, and sustainability

Anatolia’s historical depth and warm soils form the basis of this color choice. This red tone draws inspiration from the sunset over Türkiye’s interior regions, the earth itself, and the ancient civilizations of Anatolia.

Values Represented:

• Strength and energy
• Passion and motion
• Representation of the collective spirit of the Turkish nation

Oltu stone, unique to the Oltu district of Erzurum, is known for its black color and glossy texture. The association of black and dark tones with this stone led Togg to adopt this name.

Values Represented:

• Reliability and authenticity
• Emphasis on natural resources
• Depth and sophistication

Turkey’s world-famous tourism region, Cappadocia, is renowned for its natural rock formations and underground cities. The beige color, inspired by the light stone tones of this unique natural heritage, is interpreted as a fusion of history and nature.

Values Represented:

• Cultural heritage
• Elegance and softness
• Aesthetic based on simplicity

The travertine terraces of Pamukkale in Denizli are formed by deposits of calcium carbonate, creating layered white formations. Togg’s white tone reflects the luminous purity and natural radiance of Pamukkale.

Values Represented:

• Cleanliness, clarity, and innovation
• Minimalist lines compatible with modern technology
• Inspiration from natural beauty

Kula district of Manisa is one of Türkiye’s rare regions with volcanic terrain. The gray tone is inspired by the natural color of these volcanic rocks and lava formations.

Values Represented:

• Natural power and transformation
• Determination and balance
• Emphasis on Türkiye’s geographical diversity

^{Togg Colors (Generated by artificial intelligence.)}

Togg is a concrete example of Türkiye’s vision for industrial and technological independence. Through its production infrastructure and mobility vision, Togg strengthens Türkiye’s ambition to establish a presence in the global electric vehicle industry.

Moreover, by supporting domestic production, localizing the supply chain, investing in R&D, and creating skilled employment opportunities, Togg aims to make a long-term contribution to the country’s economy. In this context, Togg is not merely an automotive project but a key representative of Türkiye’s national technological transformation.

Togg, Türkiye (Generated by artificial intelligence.)

TOGG Experience – (We Used TOGG for the First Time! (Our Dream Became Reality, ShiftDelete.Net)