Greengrocer
Greengrocers are professionals who sell fresh fruit and vegetables in markets or shops. Their stores are always filled with colorful fruits and fresh vegetables. You have surely passed by these colorful shops while helping your mother or father. Greengrocers serve as an important bridge that brings us the fresh products necessary for healthy eating.

Image representing greengrocers sourcing their products(Generated by artificial intelligence)
Where Do Greengrocers Source Their Products?
Greengrocers typically obtain the fruits and vegetables they sell through two main channels. Some buy directly from farmers while most purchase from large centers known as "wholesale markets." These wholesale markets are like giant kitchens where tons of fruits and vegetables are gathered. Greengrocers visit these places to select the freshest products and bring them back to their shops.
The Identity Card of Fruits and Vegetables: Künye
Every product you see in a greengrocer’s shop has an identity card known as a "künye." A künye is a barcode label that indicates where the fruit or vegetable was grown its variety quantity and which farmer produced it. Sellers are required to display this künye in a visible location on or near the product packaging so that everyone can see it. This allows us to easily find out which city our apple came from.

Image representing greengrocers’ journey through time(Generated by artificial intelligence)
A Journey Through Time
In the past fruit and vegetable trade was governed by different rules. Over time however it became necessary to modernize and make these operations safer. In 2010 a new law numbered 5957 was enacted which established clearer regulations for how greengrocers and wholesale markets must operate. In fact in 2012 a digital system called the "Market Registration System" was introduced. Thanks to this system tracking fresh fruits and vegetables has become significantly easier through computerized records.

