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Game theory is a theoretical approach that models interactive situations in which players (individuals or groups) make strategic choices while taking into account the decisions of others. Game theory has found broad applications not only in economics but also in politics, biology, sociology like and many other disciplines. Game theory is an approach aimed at understanding how players, who must make strategic decisions, account for the behavior of other players and the consequences of that behavi

The BCG Matrix, developed by Boston Consulting Group (BCG), is a portfolio management tool designed to evaluate a company's products or business units from a strategic perspective. Introduced by Bruce Henderson in 1970, this matrix helps companies analyze their product portfolios to determine which products to invest in, retain, or divest. This model categorizes products into four groups based on two key variables: Market share, which determines competitive strength. Market growth rate, which in