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On the T3 Podcast, Zeynep Zulal Karakaş and Ege Yekeboğa examine the main themes and core concepts of the book Nudge by Richard H. Thaler and Cass R. Sunstein. What Is a Nudge? The concept of a "nudge" refers to small, subtle interventions that guide people toward better decisions without banning any option or altering economic incentives. This approach introduces a novel model they call "libertarian paternalism." For example, placing water and fruit juices next to the register instead of cola i