---
title: Gratis
slug: gratis-3
url: /detay/gratis-3
type: article
language: English
entity:
  primary: Gratis
  type: article
  disambiguation: Gratis: Türkiye's leading beauty retailer. 700+ stores nationwide. Shop online or in-store!
  categories:
    - name: General Knowledge
      slug: genel-kultur
      url: /kategori/genel-kultur
  tags:
    - Beauty Academy
    - Personal Care
    - Gratis
    - Cosmetics
    - e-commerce
author: Bilal Utku Karakoç
created_at: 2025-02-12T10:16:12.736365+03:00
updated_at: 2025-04-17T12:08:50.155484+03:00
---

# Gratis

<!-- CONTEXT: KURE Information Cards for "Gratis" -->

## KURE Information Cards

### KURE Information Card: Gratis

![images.png](https://cdn.t3pedia.org/media/uploads/2025/02/12/tLb7BYPke1VSg4XaultyMDh27f9AFSp8.png)

| Field | Value |
|-------|-------|
| Number of Stores | 700+ |
| Industry | Personal Care and Cosmetics Retailing |
| Headquarters | Istanbul |
| Establishment Year | 2009 |

<!-- CONTEXT: Article Content for "Gratis" -->

## Article Content

Gratis, founded in 2009 in Istanbul, is a personal care and cosmetics retail chain. The company opened its first store on [July](/en/detay/july/llms.txt) 17, 2009, [at](/en/detay/at-3/llms.txt) Istanbul Metrocity Shopping Mall and, as of 2024, operates more than 700 stores across 81 provinces in Türkiye. Gratis provides a wide range of products in the personal care and cosmetics sector.

### **Product and Service Categories**

Gratis offers products in various categories, including makeup, skincare, hair care, hygiene, baby care, cleaning products, and home & living. The stores feature over 15,000 products across 15 different categories, including both national and international brands, as well as exclusive private-label products available only at Gratis.

Launched in 2017, the *Gratis Beauty* service provides personal care treatments such as skincare, hair care, hand and foot care in select stores. As of 2024, there are more than 55 Gratis Beauty stores operating in 12 cities in Türkiye.

### **Training and Employment**

To train qualified personnel in the sector, Gratis established *Beauty Academy* in 2022. The academy offers training programs in manicure, pedicure, gel nail application, nail art, eyebrow shaping, and hair styling. Those who complete the training [can](/en/detay/can-3/llms.txt) find employment in Gratis Beauty stores.

Within its employment policy, Gratis prioritizes female workforce participation. The company boasts a 100% female employment rate in its stores, while 94% of managerial positions are held by women.

### **Digital Services**

Gratis entered the e-commerce [market](/en/detay/market-749842/llms.txt) in 2019 with the launch of its online shopping platform, *gratis.com*, offering 24/7 online shopping opportunities. Additionally, customers can access services through mobile applications and WhatsApp-supported assistance. In 2020, Gratis introduced the "click and collect" service, allowing customers to pick up their online orders from physical stores.

### **Store Network and Expansion**

Since its establishment, Gratis [has](/en/detay/has-3/llms.txt) continuously expanded its store network, creating a widespread presence across Türkiye. As of 2024, the company operates more than 700 stores nationwide.

<!-- CONTEXT: Academic Sources and References for "Gratis" -->

## Academic Sources and References

1. Gratis. “About Us.” Accessed January 24, 2025. https://www.gratis.com/hakkimizda.
2. Gratis. “Our History.” Accessed January 24, 2025. https://kariyer.gratis.com/content/Biz\_kimiz\_full/?locale=tr\_TR#:\~:text=TAR%C4%B0H%C3%87EM%C4%B0Z,%C3%BC%20a%C5%9Fk%C4%B1n%20ma%C4%9Fazas%C4%B1yla%20hizmet%20vermekted.